Service Design Blog

The value of a service designer is integrating business requirements with users’ needs.  

As a service designer, you create valued user experiences to satisfy customer needs.  Service designers work with leaders to ensure their organizations meet their goals through the customer experience. Service designers are currently involved in advancing health,...

A service is defined as a means of delivering value to users, based on their needs, wants and desires.

The pandemic has spurred a contactless technology trend, one that was already underway--including voice control (e.g., smart speaker TVs), motion sensing and mobile controls. In China, where the pandemic is still epidemic, contactless technology has become most...

Service Design, Automation Satisfies User Needs Automation is inextricably linked to designing services nowadays.  This short article is a primer. For context, we probably take automation for granted.  We come into contact with it at grocery store self-checkout, to...

Hurricane Andrew ripped across southern Florida thirty years ago (1982), in what was then the most destructive hurricane to hit the southernmost part of the United States: A Category 5 with sustained winds of 174 mph—only to be surpassed by Hurricane Irma 25 years...

I love well-designed services. I bought a new camera because mine was lost and stolen this summer while traveling in Europe.  Among the features of the new camera is a setting to shoot in Adobe color format.  When I tried it and uploaded the photos to my Apple MacBook...