by Steven Slater | Jul 25, 2021 | The Apprentice
SETTING EXPECTATIONS Topic 1 Creating User Expectations A Starbucks Experience While sitting in a Starbucks with a colleague, grasping for an analogy to explain satisfactory experiences, it dawned on me that the upscale coffee shop is a perfect example. Most everyone...
by admin | Jul 15, 2021 | The Apprentice
Getting To Satisfaction Topic 2 Delighting Users As we have described in some detail, users judge an experience by two measures. However, there could be three, adding “delighted” to “satisfied” and “dissatisfied.” Delighted is...
