Topic: 1.6.1 About NPS

CREATING LOYALISTS Topic 1 From Personas to Loyalists The Net Promoter Score (NPS) The Net Promoter Score measures the willingness of customers to recommend a brand or services to others. It is used as a scoring mechanism for a gauging user-customer’s overall...

Topic: 1.6.2 Net Promoter Score

THE APPRENTICE Topic 2 From Personas to Loyalists The Net Promoter Score (NPS) The Net Promoter Score measures the willingness of customers to recommend a brand or services to others. It is used as a scoring mechanism for gauging a user-customer’s overall...